xtix. A ticketing platform designed for festivals, concerts, and events of any scale.
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For live event organizers

Every weekend, money leaks out of your event.
Growth Assistant catches it.

It lives in WhatsApp or Telegram, watches every sale, and hands you the moves that sell more, before the weekend is gone.

Get Early Access
⚡
Growth Assistant
Morning Pulse

💰 Revenue (24h): €2,070 + £1,190 (103 tickets / 74 orders)

🎯 Key events (pace & fill):

Top Comedy Tour · Berlin: +€1,140 (+38 tickets) 📈

West End Musical · London: +£1,190 (+34 tickets) 📈

Electronic Music Fest · Lisbon: +€930 (+31 tickets) 📈

📈 Traffic by source (24h): 2,540 visits

· Instagram 45% · Google 28% · Facebook 17% · Direct 10%

Sample digest · demo data

Trusted by real shows

Shows already powered by XTIX

Interpol concert
Interpol Concert

We ticketed Interpol's iconic show, a raw, post-punk experience that left lasting memories.

Imagine Dragons concert
Imagine Dragons

We powered the tickets for Imagine Dragons, an unforgettable night for thousands of fans.

Hurts concert
Hurts Concert

From concept to curtain call, we made Hurts' mesmerizing show a reality. A night of cinematic synth-pop, intimate connection, and flawless event execution.

Ed Sheeran concert
Ed Sheeran

An iconic voice, a sold-out venue, and seamless event management.

Where it goes

Every week, revenue walks out the door

Empty seats

Great show, half-empty room, and no clear reason why.

Ad money down the drain

You spend on Facebook and Instagram and can't tell what actually sold a ticket, so you keep overpaying.

Money left on the table

When a show is selling fast, you could earn more, but the price stays flat and the best seats sit empty.

What it is

Not another dashboard. A sales assistant that lives in your messenger.

Growth Assistant sits inside your XTIX ticketing core and talks to you on WhatsApp or Telegram. It watches every click through to the sale, spots what is working and what is leaking, and tells you the moves that sell more tickets. You never open another tab.

A real screen recording, slowed down so you can read it.

Scenario 1

Ads: stop paying for empty clicks

📊 Ad efficiency (UTM ROI):

Meta Ads (Berlin_Retargeting): €520. 45 clicks → 5 sales (11.1%) ✅

Meta Ads (Lisbon_Promo): €480. 44 clicks → 6 sales (13.6%) ✅

⚠️ Budget leak: Google PerfMax (Broad Match): 38 clicks, 0 sales (0%)

🚀 Pause Google PerfMax. You paid for 38 "window shoppers." Reallocate to Meta retargeting converting at 11–13%.

🎬 Want me to spin up a fresh creative for the winning campaign?

Sample digest · demo data

"Campaign A is burning budget with zero sales. Campaign B is actively selling out the balcony. Pause Campaign A and reallocate?" You confirm in one click.
Scenario 2

Abandoned cart: recover the customer you already paid for

🛒 Abandoned cart detected

2 VIP tickets, €180, left at checkout.

✅ Email on file. Send them a recovery email with a nudge?

No email? I build an ad with your poster and retarget them on Instagram and Facebook until they finish.

Sample digest · demo data

"A buyer left 2 VIP tickets, €180, at checkout. Email on file, so I can nudge them. No email? I build an ad with your poster and chase them on Instagram until they finish." Your own artwork, not a generic reminder.
Scenario 3

Groups: turn one buyer into a table of friends

👥 Group opportunity

84 people bought tickets this week. Most came in twos.

Want me to text them a bring-a-friend code? Two friends get 15% off.

Sample digest · demo data

"84 buyers this week, and most came in pairs. Want me to text them a bring-a-friend code so they fill a table?" Your happiest customers become your sales team.
Performance marketing, built in

Your ad engine, built in

It lives inside your ticketing and sees every sale, so it runs your event ads on data a standalone tool or agency never gets.

Ready-made ads for your show

Growth Assistant makes the ad for you, with your event poster, ready to run on Instagram and Facebook. No designer, no waiting.

Facebook actually sees your sales

Every paid ticket goes straight to Meta and Google from our servers, so the sales that browser pixels miss still count. The algorithm learns on real data and your cost per ticket drops. (Server-side tracking, built in.)

Cheaper audiences that buy

Your own traffic is a small pool. XTIX finds new buyers using data from across the whole platform, so you reach the right people for less.

Nothing to set up

No Business Manager, no catalogs, no feeds to wire up. It is all built into your XTIX widget and runs itself.

What it does for you every day

It reads your event data around the clock and turns it into six concrete jobs, each one landing as a message you can act on.

1. Know exactly what you made overnight

Live

Wake up to a short overnight summary in your messenger: GMV, net platform revenue (customer fees and taxes already stripped out), your real take rate, plus sales pace and fill rate for each event. No spreadsheet required.

2. Catch problems before they cost you

Live

It watches your event data for what costs you money: rising refund rates, stalled and "ghost" carts, promo codes and deals that aren't converting. If something looks off, it flags you before you lose revenue.

3. Know who your best buyers are

Live

It knows who's buying. A separate audience summary: who bought a batch of VIP at once and if they've been to your shows before, which countries your buyers came from, which segment the event is really landing with. It flags your biggest buyers in the CRM and tells you: "send them a loyalty code on WhatsApp."

4. Charge more when demand is hot

Live

When demand for an event spikes, it doesn't just show the surge. It tells you when to act: "pace is climbing, if it holds, raise the price on the remaining inventory." Maximum revenue on rising demand, without watching charts by hand.

5. Launch a campaign in one message

Live

It doesn't just write text. It executes. VIP tables not selling? Skip the admin panel. Text it: "send a −10% code to everyone who bought VIP to our last three shows." It finds those people in the database and runs the campaign.

6. Turn one buyer into a group

Live

Your happiest customers are your best sales channel. Growth Assistant spots recent buyers and sends them a bring-a-friend offer, so one ticket turns into a group.

Seating maps

Seating maps most platforms can't handle

Complex halls are where the money hides. Growth Assistant sees which VIP tables and boxes are stuck and clears them before the night, on the same real seat map your buyers use.

Real XTIX seating widget, live. Pick a seat and try it.

Open the live seating map

Opens the real XTIX widget. Pick your seat and buy.

Sell faster

Create urgency, right in the widget

Live countdowns and low-stock nudges on your event page push people to buy now, not later.

On your event page
⏳ Sale ends in 6h 24m 🎟️ Only 5 tickets left 🔥 42 sold in the last hour

Turns on automatically on your event page. No code, no extra tools.

Three steps and it's already in your chat

1

Create your event on XTIX

Set up your event and start selling. Growth Assistant plugs into your sales automatically. Nothing to integrate, it lives inside the platform.

2

It learns your history

It calculates fill rate, sales pace, and your past events as a baseline for comparison.

3

Talk to it and tell it what to do

Growth Assistant works like a colleague you can message. Ask what's going on, talk through your options, and get an actionable solution for your next move. You make the decisions, it does the work.

It doesn't make up numbers

🔎

If it doesn't have the data, it doesn't guess. It runs a script and finds it.

🔒

It's built to protect your data. It reads and reports, nothing else.

✅

It does nothing to your database or budget on its own. It executes only on your command.

🧑‍💻 It's essentially a senior data analyst and marketing engineer living right in your WhatsApp and Telegram.

What organizers say

"I used to spend hours manually matching Facebook Ad clicks to actual ticket sales. By the time I realized a campaign wasn't working, my weekend budget was already gone. Now, the XTIX Assistant just pings my phone: 'Campaign A has 400 clicks but zero sales. Pause it?' It saves me hundreds of pounds every weekend before the money is wasted."

Mark Davies, Independent Promoter

Early Access

Request early access

We open venues one at a time. Tell us about your events and we'll come back with a setup tuned to your hall.

Request early access

Already in the works

One-click budget shift

Soon

Growth Assistant won't just show which campaign is burning clicks, it will move the budget to the working campaign on your confirmation.

Instant cart recovery

Soon

An SMS with a personal promo code to an abandoned cart within 15 minutes, automatically.

FAQ

Is this another dashboard I won't log into?

No. You already run your events in XTIX. Growth Assistant just talks to you in WhatsApp or Telegram, so there's no extra dashboard to check.

Will it touch my database or message my customers on its own?

No. It only analyzes and suggests. Anything that touches your database runs on your command, with your confirmation.

Will it really tie an ad to a specific ticket sale?

Yes. It tracks the exact UTM tags all the way down to the final ticket purchase, not just the page view. It knows exactly which campaign generated the revenue.

Do I need to sell on XTIX to use Growth Assistant?

Yes. It reads your sales live from inside XTIX. Without XTIX there's no real-time data for it to work with, so it can't run on its own.

What if I sell some tickets on XTIX and some on other platforms?

You can still use it. Two ways to pull everything into one view. Distribute your inventory through XTIX and out to other channels through our API, so every sale flows back to one place. See how distribution works → Or upload your outside sales into XTIX yourself, with their UTM tags, which is more manual but brings external channels into the same reporting.

How does it calculate ad ROI?

Growth Assistant matches your incoming traffic sources with actual sales inside XTIX to calculate real ROI. Just feed it your campaign budget, and it does the math.

Sell more of every event

Stop leaving seats unsold and money on the table. Growth Assistant catches every leak and tells you the moves that sell more, before the doors open.

Get Early Access

We open venues one at a time. Leave a request and we'll come back with a setup tuned to your hall.